This guide is written for companies considering entry into the Japanese market. Everything in it comes from running this motion for two US clients: 424 booked meetings and 164 closed deals in the Japanese market.
What Japan sales outsourcing actually means
What the model actually is, why capable companies stall here anyway, and how it compares with hiring a country manager or appointing a distributor.
- What Japan sales outsourcing actually means
- Why capable companies stall in Japan
- The four market entry models, compared
What hiring in Japan costs, and what a wrong hire costs
What a Japanese sales hire really costs in the first year, what it costs when the hire is wrong, how to tell a partner with a high close rate from the rest, and what to do in the first 90 days after entering the market.
- What hiring costs, and what a wrong hire costs
- How to evaluate a partner
- What to do in the first 90 days
What 424 meetings showed us
Our own numbers from supporting two US companies, why one of those close rates should not be taken at face value, whether the Japanese market is worth entering now, and answers to the questions we are asked most.
- What 424 meetings showed us
- Is the Japanese market worth entering now?
- Frequently asked questions
Thinking about Japan?
"We want to enter Japan but do not know where to start" is a perfectly good place to begin. Tell us about your product and we will give you an honest read on your chances here, at no cost.
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